Tag: google

Google doesn’t use the keywords meta tag in web search

We went ahead and did this post on the official Google webmaster blog to make it super official, but I wanted to echo the point here as well: Google does not use the keywords meta tag in our web search.

To this day, you still see courts mistakenly believe that meta tags occupy a pivotal role in search rankings. We wanted to debunk that misconception, at least as it regards to Google. Google uses over two hundred signals in our web search rankings, but the keywords meta tag is not currently one of them, and I don’t believe it will be. Continue reading “Google doesn’t use the keywords meta tag in web search”

css: Don’t use Negative Margins to Hide Your H1

Oftentimes people will use an image for their header text, and then either use display:none or a negative margin to float the h1 off the page. Matt Cutts, the head of Google’s Webspam team, has officially said that this is a bad idea, as Google might think it’s spam. Continue reading “css: Don’t use Negative Margins to Hide Your H1”